Author: Andy Le Peau

I've been an editor and writer for over forty years. I am passionate about ideas and how we can express them clearly, beautifully, and persuasively. I love reading good books, talking about them, and recommending them. I thoroughly enjoy my family who help me continue on the path of a lifelong learner.

Dear Santa

Dear Santa:

We have been a very good publisher this year. We have paid our bills on time. We have one of the highest “in stock” rates in the industry. We have published many valuable books. We got several awards for our book designs. We have played nice with our authors. We told the truth in our marketing (even if we did get a little “excited” now and then). So I hope you will keep that in mind as Christmas gets near.

I know your elves are working harder than ever this time of year. Maybe they would have time to squeeze in one or two of the following into your sleigh before you take off.

1. Lots and lots of shelf space in bookstores so people can see our award-winning covers, not just our award-winning spines.
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Publishing for Profit

The old joke defines a consultant as someone who borrows your watch and then proceeds to tell you the time. If a consultant writes a book, however, that is a different matter. And what more appropriate topic for a consultant to write a book on than publishing itself. That’s just what Tom Woll, president at Cross River Publishing Consultants, has done.

Over the years I’ve read a number of books on publishing, and in most I have found several helpful ideas I have been able to implement. Woll’s Publishing for Profit is no exception. Periodically over the next few weeks I’ll be summarizing one or more chapters of the book at a time, highlighting insights and commenting as I go.
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The Golden Compass

New Line Cinema’s The Golden Compass opens in theaters this week amid much debate and controversy. Based on Philip Pullman’s book, the first of a trilogy, it is set in another world like ours but not. Some are concerned that the book does (and that the movie will) represent Christianity in a false and unflattering light. Certainly Pullman has said, “My books are about killing God.” So he is not being guarded about his intentions.
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Kindle Aflame

Well, Amazon’s Kindle made it–just in time for Cyber Monday today. Amazon has a huge spread on the glories of Kindle, complete with video demonstration and words from Jeff Bezos and Toni Morrison. Already there are over 700 customer reviews with an average three-star rating out of five.

Today, Larry Magid wrote: “The first batch of Kindles sold out quickly and Amazon says it won’t have more in stock until Dec. 6. But my guess is that the Kindle will have modest success and won’t become a bestseller. But it does point the way to the future of reading. As paper and other natural resources get more expensive, this is the obvious way to go, especially for students and school districts who are now burdened with heavy, expensive and often outdated text books. But if I were Jeff Bezos, I’d worry about Steve Jobs. It wouldn’t take too many Apple programmers to turn an iPhone and an iPod into an iReader.”

The Dark Side of Platform

Be careful what you wish for.

Publishing is becoming like real estate. Only three things matter. Platform. Platform. Platform. It seems to be a requirement that to publish a book authors must be well-known or be on the speaking circuit or have a deep network of potential readers to tap into once the book is published. A high-platform author is the dream of every publisher. Or is it the nightmare?
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One Flew Over

It seems that everyone wants a say about the new book There Is a God: How the World’s Most Notorious Atheists Changed His Mind. It started with publication of the book last month by Harper One about Antony Flew, a British philosopher who wrote a pivotal essay in 1950 called “Theology and Falsification,” originally presented at the Oxford Socratic Club chaired by C. S. Lewis. Reprinted many times over, it has been a guide for atheists ever since.
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The Writer’s Dream

America is the land of infinite opportunities. We can all be whatever we want to be, shape our own identity, pursue any career path, even create our own gods. Certainly there is a great deal of opportunity and possibility in America, but as a recent Chicago Tribune article suggests, it is not infinite. There can come a time when we need to give up on a dream–if only, in true American style, to pursue a different dream.
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Changing Lives

Last week the DePaul Journal for Social Justice celebrated its inaugural issue. As the opening “Letter to Our Readers” from the managing editor states, “It began with a dream. Three women with a vision to create a forum calling for justice, bringing inequalities to light and inspiring others to fight for what is right and just in this world. Beyond a dream, we had little more. No money. No office. And very few models for what we wanted to accomplish. We knew we wanted a journal unlike any other at our law school and among only a handful of public interest-oriented journals across the country.”

The three women are Jennifer Keys, Alysia Franklin and Susan DeCostanza. The last of these is my daughter.
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