Do I get letters? Yes. I get letters.
Dear Mr. Editor Person:
Often I read words or phrases that make my grammatical hair stand on end, my syntactical stomach churn, and my semantical head bow in grief. Someone uses “impact” as if it were a verb or “ask” as if it were a noun, and I become anxious, disoriented, and grumpy with my dog. Do I need medication? Can you help me?
Unsettled in Seattle
Dear Unsettled,
Editors and writers worth their salt have pet peeves. Being a salty person myself, I have many.
I sympathize with your problem. Why do people insist on forcing the word ask to do what it was never meant to do? They don’t even say, “Please,” to such a request. All along we have had a perfectly good noun to use in such situations. Oh, and there it was—request! So, no, I will not make a big ask here. I will make a polite, though perhaps large, request.
No doubt the ship has sailed when it comes to impact. Making it a verb is sadly now just part of standard usage. But I die a little every time I hear or read someone say, “How did that impact you?” or, “We were impacted by the recession.” Couldn’t they say, “The recession had a negative impact on us”? Or what’s wrong with affected or influenced when a verb is needed?
And what is the difference between giftables and gifts? Two extraneous syllables and four unnecessary letters! What could possibly justify creating a gratuitous adjective just to make it into a noun? And don’t get me started on using too many exclamation points!
If, however, I hear one more customer service rep tell me on the phone that they are going to “reach out” to a colleagues instead of “contact” them, I swear I will reach right through the ether and request that someone give that rep the gift of laryngitis. That would have a most salutary impact.
Then there is this. Since when did the undeveloped syntax of the playground retort, “You’re not the boss of me,” become standard adult usage? I have no problem if someone wants to tell me, “You’re not my boss.” That’s something I can engage with respectfully. But the former creates a massive facial tic that interrupts my ability to think rationally.
I’m sure my readers have other similar pet peeves, and I’d be glad to hear them. But what then is the solution for sensitive souls like you, Unsettled, and me?
We must remember that part of the genius of English is its flexibility. New forms and new words pop up all the time—some bad but many good. Time will sort out which is which. Certainly we should oppose confusion, ambiguity, and error. But we can’t eliminate all change if we also want to have the benefits of a versatile language.
Therefore, it is best to remember that for those of us who love language, it is our lot in life to suffer.

We have all become very attuned to how things look. Our design sensitivities have been heightened in recent decades. Apple has probably had as much to do with this as anything with the beautiful minimalism that distinguishes its products. So, yes, a blog or website has to have a certain level of sophistication and eye appeal. But it doesn’t have to be expensive or over the top. 

From a Western perspective, we might see patronage as creating unhealthy dependence, even being oppressive. But those inside see it as providing protection, meeting needs, giving security. Yes, it can be abused, but the problem then is not the system but the people in it.
Gladwell begins and ends the book with the story of Sandra Bland, the 28-year-old African American who in 2015 was stopped for a minor traffic infraction, arrested, and committed suicide in jail three days later. He methodically unpacks the recorded July 10 encounter with State Trooper Brian Encinia.
After some time, and having wasted everything, he is destitute and starving. In desperation he decides to return to his father, thinking to make an abject apology and ask for mercy.
Normally I don’t suggest self-editing before we start drafting. That can often shut down our flow. Unless you usually find yourself writing 3,000 words for every 1,000 assigned, it’s best to cut afterward. But how? A few things come to mind.
Fourth, in nonfiction you will often have main points. Sometimes you’ll have subpoints as well. But if you find you have sub-subpoints, those are likely candidates to ax.
1. Read more. All the books were waiting that I’ve wanted to get to that I hadn’t had time for.
My wife, Phyllis, needed to do it differently. She is such an activist I suggested she not make a plan or any long-term commitments for a year. Otherwise she would fill up her schedule without a clear sense of priorities. And I knew she would have plenty to do during that year, but she needed to organically see what her new rhythm of life would be. So she did. She spent the year continuing to be active with friends, family, discussion groups, and service opportunities. But no big plans.